Me: "I was calling to find out where you get your coffee beans from."
Barista: "Um...what do you mean?"
Me: "Who roasts your coffee?"
Barista: "Um, I'm not sure. Let me check on the bag."
Me: "OK...I've never heard of that company. Is the coffee organic or fair trade?"
Barista: "I think it's organic."
Me: "You think?"
Barista: "Well, it says on the bag it organic, so yeah, I think it is."
Me: "OK, how about fair trade?"
Barista: "Um...far trade?"
Me: "No, no...Fair Trade."
Barista: "I'm not sure, but I think it probably is."
Me: "Does it say Fair Trade on the bag?"
Barista: "I don't think so, but it probably is."
The sad part of this whole conversation, was that this was a variation of most of my conversations with the coffee shops that I phoned today.
SO....my revelation after all of these unbelievable phone calls was that if people who are currently working in the coffee industry don't know if the coffee they serve is from a sustainable source, how is the average consumer going to know? I am putting together a list of Sustainable Coffee Shops In San Diego; this is obviously a work in progress and as I learn more I'll add more to the list. Please let me know if there is a coffee shop you want me to do some research on or that should be added to the list. I'm also working on a list of coffee shops that have some organic and/or fair trade options, but these wouldn't be my top choices to purchase from...and if you frequent these places keep requesting that all their coffee be sustainable.